If your market is local, it’s crucial to be listed in Google Places. Places results show up at the top of local listings. However, one of my clients recently became a case study on how easy it is to get de-listed from Google Places. When updating their address, they left old addresses in their profile …
Getting Found
“Build it and they will come” might work well for ballparks – at least at first – but it doesn’t apply to your website. Ideally, you should have a plan for getting people to your site even before you start building it. For most sites, the domain name, the text you put on the page …